WV Narrative Change Collaborative Gathering

The Greater Kanawha Valley Foundation logo with narrative change collaborative text.

WV Narrative Change Collaborative Gathering

The Greater Kanawha Valley Foundation will host the Narrative Change Collaborative Gathering in Charleston with virtual streaming statewide.

Date and Time

Friday, November 7 · 8:30am - 5pm EST. Doors at 8am

Location

Four Points by Sheraton Charleston

600 Kanawha Boulevard East Charleston, WV 25301 United States

Good to know

Highlights

all ages

In person and Virtual

Free parking

Doors at 8:00 AM

About this event

Strong communities are built on strong stories. On November 7, 2025, The Greater Kanawha Valley Foundation will host the Narrative Change Collaborative Gathering in Charleston, WV, with virtual streaming statewide.

This one-day gathering brings together journalists, K-12 and higher education professionals, nonprofit leaders, artists and creatives, and others who care about how West Virginia stories are told—and how the flow of news and information keeps our communities connected and informed.

It’s about building new connections, picking up practical tools, and finding a fresh spark of inspiration.

Event Highlights

  • Vision 2035: Dream big about where we want West Virginia to be in ten years.
  • Amplify Stories: Learn strategies to cut through the noise and lift up local voices.
  • National + Local Exchange: Hear from The New York Times, Tiny News Collective, and Appalachia Funders Network alongside West Virginia leaders.
  • Community Connection: Good food, conversation, and time with people who care deeply about our neighbors and our future.

Accessibility & Hybrid Participation – Join Anytime & How You’re Able

Join us in person in Charleston, or, in the afternoon, watch the events stream online from anywhere in West Virginia.

You’re welcome to join the event throughout the day and leave at your convenience, as your schedule allows.

The gathering is designed with multiple ways to participate, so whether you’re in the room or online, you’ll be part of the conversations, connections, and inspiration.

What to Expect

  • Morning (In-Person): Relationship-building, visioning, and skill-sharing. Space to connect across sectors and find inspiration in new ways of seeing your work.
  • Lunch (In-Person): Open networking and a celebration of narrative projects happening across the Kanawha Valley.
  • Afternoon (In-Person and Streaming Online): Spotlight on West Virginia’s news and information systems, with national partners and local leaders sharing models for sustaining trusted, community-rooted news that ensures residents stay engaged and informed.
  • Evening: Mixer (details to come).

Complete schedule will be published soon!

Why Join?

Because stories and information matter. How we talk about and depict West Virginians—and the quality of information people can access—drives opportunity, trust, and belonging. This gathering is your chance to:

  • Connect with others committed to telling stories about West Virginia.
  • Learn practical tools and strategies you can use right away.
  • Celebrate local projects and new voices.
  • Strengthen your network to stay inspired and informed, even when the obstacles are great.

Who Should Join

Journalists, K-12 and higher education professionals, nonprofit leaders, artists and creatives of all stripes, funders, community leaders and voices, and anyone invested in creating new stories for and about West Virginia.

What is Narrative Change? Why Does It Matter for this Project?

Narrative change is a way to spark new understanding of today’s realities while reimagining what is possible for tomorrow. In West Virginia, we need more stories that reflect both the challenges in our communities and the opportunities to address them.

No single news outlet, creative storyteller, nonprofit, or influential person can capture the complete picture of these challenges and solutions. It will take all of us working together, building stronger connections across sectors, and understanding how to work with agility (often with limited resources and capacity) to create a fuller story.

Keeping all of us inspired, engaged, and informed so we can keep going, even when the obstacles seem great—that’s what this event is about. Creating space for connection, creative spark, and shared inspiration.

I can't come for the full day. Can I still attend?
Yes! We welcome folks to drop in and out as they are available throughout the day, and to attend the programming that is most meaningful to them. A full agenda will be released soon.
Yes! The afternoon sessions will be streamed live. Check “Virtual participant” when you register.
Imagine West Virginia’s future with a Vision 2035 exercise. Learn new ways to amplify local stories and cut through the noise. Connect with national voices and local leaders strengthening news and information systems.
Journalists, K-12 and higher education professionals, nonprofit leaders, artists and creatives of all stripes, funders, community leaders and voices, and anyone invested in creating new stories for West Virginia.
This event is free.

Sponsored by

Truist logo displayed at the WV Narrative Change Collaborative Gathering.

Truist Foundation and Endowments

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WV Narrative Change Collaborative Gathering Agenda

Friday, November 7 · 8:30am - 5pm EST. Doors at 8am

8:00 AM - 9:00 AM

Buffet Breakfast (In-Person)

8:30 AM - 9:00 AM

Welcome + Opening Remarks (In-Person)

Diverse group of people at WV Narrative Change Collaborative Gathering.

Dr. Michelle Foster: TGKVF

The Greater Kanawha Valley Foundation logo on a white background.

John Fisher: Truist

9:00 AM - 9:45 AM

Visioning Exercise: “Headline 2035” (In-Person)

The Greater Kanawha Valley Foundation logo on a professional background.

Thomas A. Heywood: Bowles Rice LLP

Imagine it’s the year 2035—and The New York Times is featuring a front-page story about West Virginia’s success. What does the headline say? In this interactive session, participants will work in small groups by sector to craft future headlines that reflect the state they want to see. Together, we’ll share, refine, and create a collective vision that sets the tone for the day’s discussions and collaborations.

9:45 AM - 10:45 AM

Workshop: “Breaking Through the Noise” (In-Person)

The Greater Kanawha Valley Foundation logo on a beige background.

Gretchen Frankenberry: Thrive Collaborative LLC

In today’s crowded media landscape, good stories can easily get lost. This interactive workshop helps participants learn practical strategies to make their messages stand out and connect with wider audiences. Through the Context Bridge Exercise, participants will see how stories from different groups can be linked and amplified, explore real-world examples, and practice building bridges that extend the reach and impact of their own storytelling.

10:45 AM - 11:00 AM

Break

11:00 AM - 12:00 PM

Workshop: “Mapping the Narrative” (In-Person)

The Greater Kanawha Valley Foundation logo on a beige background.

Gretchen Frankenberry: Thrive Collaborative LLC

Collaboration is at the heart of lasting change. In this dynamic session, participants will share stories, ideas, and projects they want others to help amplify—and explain why those connections matter. Together, we’ll map shared interests, identify opportunities for cross-sector collaboration, and practice real-time amplification, building a stronger collective network for storytelling across West Virginia.

12:00 PM - 1:00 PM

Buffet Lunch: Open Networking & Celebration (In-Person)

Join us for a networking lunch and celebration of TGKVF’s 2025 Narrative Power Grantees.
 

1:00 PM - 1:10 PM

Welcome *All Afternoon Sessions In-Person and Streaming Live on Zoom*

Welcome in-person and virtual attendees, outline the afternoon program, and share how participants can engage in the statewide conversation. The afternoon sessions are in-person and streaming live via Zoom across West Virginia.

1:10 PM - 2:00 PM

Discussion: "Bridging Local and National in Journalism Today"

The Greater Kanawha Valley Foundation logo on a dark background.

Dean Baquet: New York Times

The Greater Kanawha Valley Foundation logo on a white background.

Sona Patel: New York Times

Close-up of senior man with glasses and gray hair.

Ken Ward: Mountain State Spotlight

Join Dean Baquet and Sona Patel from The New York Times’ Local Investigative Journalism Fellowship for a conversation with Ken Ward Jr. of Mountain State Spotlight about the realities of journalism today. Together, they’ll explore how local and national newsrooms are navigating economic pressures, rebuilding trust, and adapting to meet the information needs of their communities. The session will also introduce opportunities for West Virginia journalists to apply for the NYT fellowship and connect with a national network of investigative reporters.

2:00 PM - 2:15 PM

Break

2:15 PM - 3:00 PM

Discussion: "Building Local News from the Ground Up"

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Crystal Good: Black By God

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Traci Phillips: Black By God

The Greater Kanawha Valley Foundation logo on a professional background.

Erica Perel: Tiny News Collective

How do small, independent newsrooms stay strong in today’s media landscape? Erica Perel of Tiny News Collective plus Crystal Good and Traci Phillips of Black By God: The West Virginian share practical models for sustaining local news. They’ll discuss building community through journalism, tackling isolation in rural reporting, and balancing mission with the realities of running a small newsroom. Participants will hear real examples, explore available tools and support, and leave with clear steps to strengthen their own storytelling work.

3:00 PM - 3:45 PM

Discussion: "Sustainability for Newsrooms in Appalachia"

The Greater Kanawha Valley Foundation logo on a professional background.

Ryan Eller: Appalachia Funders Network

Group of diverse professionals at WV Narrative Change Collaborative Gathering.

Marcia Parker: New York Times

How can local news stay viable in today’s changing economy? Ryan Eller of the Appalachia Funders Network + Press Forward Central Appalachia and Marcia Parker of The New York Times join Emma Pepper for a conversation on balancing earned revenue and philanthropic support, drawing lessons from national and regional models. They’ll explore what sustainability looks like for rural outlets and why investing in local journalism strengthens communities across Appalachia.

3:45 PM - 4:00 PM

Break

3:45 PM - 5:00 PM

Closing Discussion

Details will be announced soon.

5:30 PM - 6:30 PM

Evening Mixer

Details will be announced soon.